When you work hard on a project, you have the tendency to overvalue the project, even if the project is worthless.
The more effort incurred, the higher the perceived value. This proclivity prevents you from seeing things objectively.
Investors, business owners, and even CEO are not immune to this fallacy.
More effort does not always comport with increased value.
We prefer our default option than venturing out to the unknown, even if it gives us...
We stick to convention solutions most of the time. Creative problem solving is rare. Our routine...
Our brain is a master of connecting an effect to a cause. If you roll dice...
Multitasking is hailed as a prescribed skill needed in this competitive world: replying email while listening...