When we are bereft of something, that thing becomes more valuable to us.
You are willing to pay higher for a bottle of water when you are thirsty.
You are willing to pay higher when you experience a baneful illness.
You are willing to pay higher when you are craving for social status increase.
An item raises in perceived value when it can obviate your raging desire.
We live in this world to suffer. It is part of life to be embraced. The...
When you work hard on a project, you have the tendency to overvalue the project, even...
Every day, new temptations cloaked in multiple forms are produced to steal your precious attention: new...
Humanity lives with different upbringing, mindset, and exposure. Inevitably, one must face opposing arguments all the...