When we are bereft of something, that thing becomes more valuable to us.
You are willing to pay higher for a bottle of water when you are thirsty.
You are willing to pay higher when you experience a baneful illness.
You are willing to pay higher when you are craving for social status increase.
An item raises in perceived value when it can obviate your raging desire.
It is easier to come up with a list of others’ shortcomings than our own. It...
Fait accompli is a deed that has already been established and therefore becomes difficult to abolish....
TV and video games can take away a lot of your time. We often assume we...
Internal search of ourselves can be deceptive because of our indwelling beliefs. We conjecture and interpret...