Human Behavior November 19, 2022

Liking Bias

Liking Bias

We buy from people we like or at least behave similar to us.

We donate when the ads show a picture of a panda instead of a blobfish even though the latter is in danger of extinction too. 

We purchase from a salesman just because he is a huge fan of wrestling as we do, although we have no use of the purchased item. 

A product has nothing to do with the seller, and yet we let its seller influence us.

You may also like...

Encourage Criticism

People who cajole and like to be cajoled are both insecure: The recipients are insecure to...

Small Elite Teams

We subconsciously exert lower effort as the number of teammates increase. This is worse in an...

Why Not Now?

We dope out ostensible reasons when confronted with possible goals. “The time is not right.” “I’m...

Striking Visage Blurs Perceptions

We attribute most incidents to be influenced by its conspicuous feature. If a motorcycle crashed when...